33rd Annual Conference of the European Group for Public Administration Bucharest, Romania, September 2011. Permanent Study Group: Public and Nonprofit Marketing. Proceedings
[ carte epuizată ]
ISBN 978-973-709-612-8
An apariție 2012
Nr. de pagini 230
Format 17x24
Culoare interior
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Legătorie broșat
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Limba română
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Descriere
The current volume turns into account the most representative papers accepted and presented at the Permanent Study Group «Public and Nonprofit Marketing» of the 33rd Annual Conference of the European Group for Public Administration (EGPA), which was held in Bucharest during 7-10 September 2011 and was organized by the National School of Political Studies and Public Administration (NSPSPA).
The contents of the papers reflect the preoccupations for developing the researches in the field of public and nonprofit marketing, new field of great interest, inserted recently on the agenda of EGPA Annual Conferences.
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